I have copies of FANTASTIC BEASTS AND WHERE TO FIND THEM and QUIDDITCH THROUGH THE AGES on my bookshelf in my classroom with all the HP books. I have a particularly lazy student who grabbed one of them to read because he saw how short it was. But then he liked it, so he grabbed the other one and read it. I overheard him telling another student about it and he said (not knowing I was listening) "These make me want to read Harry Potter now." So, I walked over to my shelf, grabbed SORCERER'S STONE and just dropped it on his desk. He looked at me and smiled and said "Challenge accepted!"
Tee hee. It was really cute.